Video AI Private

Twelve Labs

AI that understands video

Founded 2021 San Francisco, California 51-100 employees Series A API consumption fees
Funding Status
Series A
Private Company

About Twelve Labs

Twelve Labs builds multimodal AI models that understand video content — not just transcripts, but the visual elements, actions, objects, and context within video footage. The company's API enables developers to build applications that can search, analyze, classify, and generate insights from video at a level of understanding previously impossible.

The platform's video understanding capabilities go beyond speech-to-text, analyzing visual content to understand what is happening in a video, who appears, what objects are present, and how scenes relate to each other. This enables use cases like visual search across video libraries, automated content moderation, highlights generation, and contextual advertising.

Twelve Labs has raised over $22 million in funding and serves customers across media, sports, security, and e-commerce who need AI that truly comprehends video content. The company's foundation models are purpose-built for video understanding, offering capabilities that general-purpose LLMs cannot match for visual content analysis.

Products & Services

Twelve Labs Video Understanding API

Multimodal AI API for searching and analyzing video content beyond transcripts

Video Search

Semantic search within video using natural language queries about visual content

Video Classification

AI-powered categorization and tagging of video content based on visual understanding

Leadership

J
Jae Lee
CEO & Co-Founder

Notable Achievements

  • Purpose-built multimodal AI for video understanding
  • Understands visual content, not just transcripts
  • $22M+ in venture funding
  • Serves media, sports, and security verticals

NexChron Coverage

Latest articles mentioning Twelve Labs

No articles yet. Our coverage of Twelve Labs is expanding.